I sat next to Calum MacDougall in class the other day, as we were working on managing our blogs. I looked at his design template and it looked good: basic, clean lines and two colours. I asked if he minded me trying the same template and he very kindly said yes. Thought I was onto a winner.
But, mine still looked rubbish!
So, how do I choose what my blog will look like? As no expert on these matters, I’m going to start with the basics.
Step 1: Design
I’m a fan of clean lines, symmetry and balance. It seems this boils down to far more than just personal preference – it’s been around in nature and civilisation for donkey’s years.
Apparently symmetry represents health, stability and order, which in turn leads to predictability to security (everybody likes to feel safe). According to some thinking it also represents wealth. The Romans loved this stuff, with a symmetrical home putting you pretty high up the status ladder. This thought is still prevalent in modern architecture with balance being aesthetically essential, and in nature you can find it in the Golden Ratio.
So, now all I need to do it find a perfectly balanced template to use…or learn CSS.
Step 2: Colour
I don’t really have a favourite colour, which I think makes me a little odd. It makes choosing a colour for my blog difficult anyway! I needed some advice.
Apparently humans have colour preferences that are again based on what we perceive them to represent, and the mood and emotion they create within. I did a little Facebook survey to see if this was true – ‘What’s your favourite colour and why?’. Here are some of the answers…
Tash: ‘Purple, the colour of my bedroom growing up, girly but not too girly’.
Natalie: ‘Red, makes me think of Christmas, strawberries, warmth and love’.
Matt: ‘Red, because of the best football team in the world, Liverpool FC’ (please no sniggers!).
Tom: ‘Blue, it’s nice and relaxing’.
Phil: ‘Green, I always associate it with life and health’.
And finally…
Simon Wong: ‘Orange, because pictures of oranges in kids books always look so tasty. Usually it’s orange, but then also yellow because the lemon looks good alongside the orange’.
Simon Wong (as an after thought): ‘Black, because it reminds me of sleep when I close my eyelids’.
Whilst most peoples answers generally reflected personal meaning and emotion, Simon Wong is way out the ball park. Simon (or Wongers as he is fondly known) is a strange boy. You’ll get to know him better as this process continues, as I’m sure he will provide a wide array of talking points and far-flung ideas such as his prized ‘Time-Zone Theory’ (where Australians have the intelligence advantage as they’ve had more daylight hours than the us…ok Simon).
Ultimately, the reason we like what we like is far too complicated to answer in a single blog post, but it is ridiculously interesting. I’m still no closer to choosing what I want my blog to look like or, it seems, represent. Hoping to make progress over the weekend. I’ll keep you posted.
I’m sure things were easier when everything was black and white…hmmm…now there’s a thought…